BlueKona

Metrics & Analytics

Follower Growth Rate

How quickly your audience is growing over a period, as a percentage.

Follower growth rate is the net new followers over a period divided by your starting follower count, expressed as a percentage. Tracking it over time reveals whether your content and posting cadence are accelerating or stalling your growth.

Related terms

Put this into practice with our free creator tools — calculators and audits that benchmark your numbers for your size.